Car dealerships slowly examine ChatGPT’s potential
Dealerships may be dabbling in ChatGPT right now, but some of their technology providers believe adoption will happen swiftly.
“I think we’re talking a year to a year and a half where [ChatGPT is] doing a huge amount of the car-buying process itself in an automated way,” Horwitz said.
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TruVideo — maker of a messaging, video and AI platform for dealerships — added ChatGPT to its communications software and started a rollout of its updated technology in April, said CEO Joe Shaker.
Shaker, who is also owner of Shaker Auto Group in New England, said the technology enables the…
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